High Street Voucher Scheme #BuySocial

High Street Voucher Scheme #BuySocial

The High Street Voucher scheme is here. Discussed since late last year, the scheme provides every individual over 18 living in Northern Ireland with a £100 voucher to spend in stores or local businesses across our communities. The much-anticipated scheme is aimed to...
What are Impressions, Engagements and Clicks?

What are Impressions, Engagements and Clicks?

The world of Social Media can be scary. Often, even the savviest marketers struggle to understand the difference between Impressions, Engagements, and Clicks. Moreover, determining what channel is best for you, and where to run ads can be a challenge. Then you have to...
3rd Sector Funding and Cash Flow

3rd Sector Funding and Cash Flow

Funding opportunities Cash is king when it comes to businesses and charities. In fact, 82% of organisations fail due to poor cash flow, and only 50% of new start-ups make it through the first years.  Throughout the Coronavirus pandemic, cash flow has become an...
Digital Marketing: Knowing your customer

Digital Marketing: Knowing your customer

Digital Marketing has been accelerating year-on-year, and since March 2020, that growth has seen unprecedented acceleration. Digital advertising has seen a massive increase in demand, with Google, Facebook, Alibaba, Bytedance and Amazon accounting for 46% of global...
Holidays and Return to Work

Holidays and Return to Work

Summer is here, and so are Summer Holidays. It’s been a while since we’ve been able to get on a plane and get out to some heat, and naturally a lot of employees are keen to seize that opportunity. With lockdown restrictions lifting, and green, amber and red lists...